The objects, aims and purposes of DATA shall be:
• Promotion of the Digby Area as a tourism destination
• Coordination of Digby Area tourism initiatives
• Development of our tourism industry infrastructure and quality
• Celebration of our local identity (culture, heritage, environment)
• Connection to local, provincial and federal resources
• Respect and stewardship of the environments upon which tourism depends
To facilitate authentic and memorable experiences for visitors to the Digby Area.